San Diego is positioning itself at the forefront of what industry experts are calling “the fastest growing sport” in the nation. As participation and viewership surge, local businesses are seizing new opportunities to support and capitalize on this dynamic market. The San Diego Business Journal explores how the region’s entrepreneurs, investors, and institutions are contributing to the development and expansion of this rapidly evolving athletic arena, highlighting the economic impact and innovative approaches shaping its future.
The Rise of Pickleball and Its Impact on San Diego’s Economy
San Diego has rapidly become a hotspot for pickleball enthusiasts, fueling a remarkable economic upswing. Local businesses, from sports equipment retailers to hospitality sectors, are…
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Author : Ava Thompson
Publish date : 2025-12-04 22:27:00
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